Strategic Planning and Implementation
Strategic Planning is systematic procedure to establish the long term objectives of an organization and the policies and strategies that oversee the achievement, use and disposition of resources to accomplish the vision and mission of firms. It is basically the responsibility of senior management. Strategic planning is the problem-solving process of establishing strategic objectives and devising strategic plans to realize those objectives. The goals of strategic planning including understanding the benefits of strategic planning; understanding the products of strategic planning; and learning the keys to successful planning and implementation.